My brother and I began an organization in 1998 called "Petreap" because at the time it seemed all the news on environmentalism was about animal and tree rights. That left out our favorite plant and all of it led to our decision to found People for the Ethical Treatment of Plants. The emancipation has been great and just look at the pic of our kids out in the yard! They love it. Today with the announcement of Al Gore's political coup in the winning of the Nobel Peace Prize we thought it was time to come out from the shadows and into the light. Join us in the crusade to liberate the herbage and we will light up the night!